{"id":6816,"date":"2025-01-16T18:45:19","date_gmt":"2025-01-16T18:45:19","guid":{"rendered":"https:\/\/www.expertiva.hr\/en\/?page_id=6816"},"modified":"2026-05-22T14:27:22","modified_gmt":"2026-05-22T14:27:22","slug":"google-ads-audit-services","status":"publish","type":"page","link":"https:\/\/www.expertiva.hr\/en\/google-ads-audit-services\/","title":{"rendered":"Google Ads Audit &amp; Coaching"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Many entrepreneurs launch a <a style=\"color: #000000;\" href=\"https:\/\/ads.google.com\/home\/\" target=\"_blank\" rel=\"noopener\">Google Ads<\/a> campaign themselves and their budget is spending, but there are no enquiries from new clients. The problem is most often in the campaign settings &#8211; the wrong keywords, too broad audience or no negative keywords most often lead to wrong clicks that don&#8217;t bring new clients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I help you understand where your budget is being wasted and <strong>what you need to change for better results<\/strong>.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><span style=\"color: #a71680;\"><strong>I can help you do better Google Ads campaigns if:<\/strong><\/span><\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p style=\"font-size: 50px; text-align: center;\">\n<strong>1<\/strong>\n<\/p><p>\n<\/p><p style=\"font-size: 18px;\">\nYour Google Ads campaign has been spending money for months, and <strong>you&#8217;re not getting leads<\/strong>.\n<\/p><p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p style=\"font-size: 50px; text-align: center;\">\n<strong>2<\/strong>\n<\/p><p>\n<\/p><p style=\"font-size: 18px;\">\nYou&#8217;re tired of looking for a solution and already tried everything&#8230; <strong>you don&#8217;t know what else to do<\/strong>.\n<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p style=\"font-size: 50px; text-align: center;\">\n<strong>3<\/strong>\n<\/p><p>\n<\/p><p style=\"font-size: 18px;\">\nYou want to know <strong>what exactly to change<\/strong> to start getting enquiries from new clients.\n<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #a71680;\"><strong>MY SERVICES<\/strong><\/span><\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong style=\"color: rgb(167, 22, 128);\">Google Ads audit<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Many entrepreneurs launch their own campaigns, but they don&#8217;t get any leads. The most common issues I see in campaigns are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Keywords that are too broad<\/li>\n\n\n\n<li>Location targeting is too broad<\/li>\n\n\n\n<li>No negative keywords<\/li>\n\n\n\n<li>No conversion tracking<\/li>\n\n\n\n<li>Visitors land on a bad website<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Because of that, the campaign is <strong>spending on the wrong audience and bringing irrelevant clicks<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I offer <strong>campaign audit <\/strong>and I can also make <strong>improvements on your campaign<\/strong>. The goal is to help you:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Find out where you&#8217;re wasting money<\/li>\n\n\n\n<li>Stop the wrong clicks<\/li>\n\n\n\n<li>Focus on the right audience<\/li>\n\n\n\n<li>Get clicks from your ideal customers<\/li>\n\n\n\n<li><strong>Make changes that will bring more leads<\/strong><\/li>\n<\/ul>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><span style=\"color: #a71680;\"><strong>Google Ads coaching<\/strong><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">I offer online coaching 1-on-1 where I answer your questions and I give expert advice on how to achieve better results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The most common questions I give answers to during coaching are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Why is the campaign not showing ads?<\/li>\n\n\n\n<li>Why is the budget being spent and there are no leads?<\/li>\n\n\n\n<li>What was the campaign budget spent on?<\/li>\n\n\n\n<li>Does it make sense to do Google Ads?<\/li>\n\n\n\n<li>How to make Google advertising better?<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">My goal is not to just chat\u2026 \ud83d\ude42 but to <strong>make your Google Ads better and get more enquiries from your ideal clients<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The goal is that after coaching you get:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#x2714; Less wrong clicks<br>&#x2714; Clear understanding of what works<br>&#x2714; More enquiries from potential clients<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Note: I am specialized for <strong>Google Ads for services<\/strong>. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div aria-hidden=\"true\">\n<p style=\"text-align: center;\"><a class=\"fasc-button fasc-size-large fasc-type-glossy fasc-rounded-medium fasc-ico-before fasc-style-bold\" style=\"background-color: #a71680; color: #ffffff;\" href=\"https:\/\/www.expertiva.hr\/en\/kontakt\/\" target=\"_blank\" rel=\"noopener\">SEND ME A MESSAGE<\/a><\/p>\n<\/div>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong><span style=\"color: #a71680;\">What My Clients Say:<\/span><\/strong><\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center wp-block-paragraph\">&#x2b50;&#x2b50;&#x2b50;&#x2b50;&#x2b50;<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">\u201cNikolina is a true professional. She has been helping me since the beginning and she showed her expertise very quickly. With her work, patience and lots of advice, she helped me create a profitable business. Warm recommendations\u201d<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Matija M., handyman services<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">&#x2b50;&#x2b50;&#x2b50;&#x2b50;&#x2b50;<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">\u201cI see a big difference, I have a lot of work, I\u2019m really satisfied. A lot of advice, lots of effort, I\u2019m grateful for everything. Thank you so much!\u201d<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Arsen Z., touristic services<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center wp-block-paragraph\">&#x2b50;&#x2b50;&#x2b50;&#x2b50;&#x2b50;<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">&#8220;Dear Nikolina, you helped me a lot. You introduced me with how Google works and with tools I had no idea about. Greetings from Murter!&#8221;<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Ivona K., touristic services<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">&#x2b50;&#x2b50;&#x2b50;&#x2b50;&#x2b50;<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">\u201cThe highest recommendation! Nikolina is extremely kind, thorough and precise. Quality services with fantastic results! I\u2019m sorry there are not more stars, because she deserves 15 not 5!!\u201d <\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Edis S., detailing studio<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"pages-about-section\" class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\"><strong><span style=\"color: #a71680;\">Google Advertising Expert for Services<\/span><\/strong> <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">I&#8217;m Nikolina and I help service entrepreneurs attract more leads with Google Ads, optimized websites and Google Business profiles.<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"322\" src=\"https:\/\/www.expertiva.hr\/wp-content\/uploads\/2025\/02\/Nikolina_Tomaskovic_1-s.jpg\" alt=\"Nikolina Tomaskovic\" class=\"wp-image-7147\" srcset=\"https:\/\/www.expertiva.hr\/wp-content\/uploads\/2025\/02\/Nikolina_Tomaskovic_1-s.jpg 300w, https:\/\/www.expertiva.hr\/wp-content\/uploads\/2025\/02\/Nikolina_Tomaskovic_1-s-280x300.jpg 280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group contact-box\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\">HAVE A QUESTION?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Call me or send me a message on WhatsApp:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"tel:+385915132672\">+<span style=\"text-decoration: underline;\">385915132672<\/span><\/a><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p style=\"text-align: center;\"><strong><span style=\"color: #a71680; font-size: 38px;\">15 <\/span><br><span style=\"font-size: 24px;\">Years in Service Marketing<\/span><\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p style=\"text-align: center;\"><strong><span style=\"color: #a71680; font-size: 38px;\">50+ <\/span> <br><span style=\"font-size: 24px;\">Businesses Helped<\/span><\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p style=\"text-align: center;\"><strong><span style=\"color: #a71680; font-size: 38px;\">100+ <\/span> <br><span style=\"font-size: 24px;\">Google Ads Campaigns Managed<\/span><\/strong><\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"481\" src=\"https:\/\/www.expertiva.hr\/wp-content\/uploads\/2026\/03\/Google-Ads-popravak-kampanje-1024x481.jpg\" alt=\"Google Ads popravak kampanje za male poduzetnike koji nude usluge\" class=\"wp-image-7729\" srcset=\"https:\/\/www.expertiva.hr\/wp-content\/uploads\/2026\/03\/Google-Ads-popravak-kampanje-1024x481.jpg 1024w, https:\/\/www.expertiva.hr\/wp-content\/uploads\/2026\/03\/Google-Ads-popravak-kampanje-300x141.jpg 300w, https:\/\/www.expertiva.hr\/wp-content\/uploads\/2026\/03\/Google-Ads-popravak-kampanje-768x361.jpg 768w, https:\/\/www.expertiva.hr\/wp-content\/uploads\/2026\/03\/Google-Ads-popravak-kampanje-1536x722.jpg 1536w, https:\/\/www.expertiva.hr\/wp-content\/uploads\/2026\/03\/Google-Ads-popravak-kampanje.jpg 1909w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\"><span style=\"color: #a71680;\"><strong>Spending on Google Ads, but no enquiries?<\/strong><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Click the button below and fill out the short form so I can see how can I help. I&#8217;ll get back to you as soon as possible!<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><a style=\"background-color: #a71680; color: #ffffff;\" href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSeirYDBPTasonvKnF5fI9iDCXpj2VOnGBwPH3eyaRFqylaAwg\/viewform\" target=\"_blank\" class=\"fasc-button fasc-size-large fasc-type-glossy fasc-rounded-medium ico-fa fasc-ico-before fasc-style-bold\">Request a Google Ads audit<\/a><\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-background has-link-color wp-elements-1\" style=\"background-color:#a71680\"><a href=\"https:\/\/www.expertiva.hr\/en\/contact\/\" data-type=\"link\" data-id=\"https:\/\/www.expertiva.hr\/en\/contact\/\"><span style=\"text-decoration: underline;\">Contact me<\/span><\/a> and let&#8217;s make your business more visible on Google &amp; AI search engines!<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Many entrepreneurs launch a Google Ads campaign themselves and their budget is spending, but there are no enquiries from new clients. The problem is most often in the campaign settings &#8211; the wrong keywords, too broad audience or no negative keywords most often lead to wrong clicks that don&#8217;t bring&#8230; <\/p>\n<div class=\"read-more\"><a href=\"https:\/\/www.expertiva.hr\/en\/google-ads-audit-services\/\">Read More<\/a><\/div>\n","protected":false},"author":1,"featured_media":5413,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-6816","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Ads Audit &amp; Coaching - for Service Businesses<\/title>\n<meta name=\"description\" content=\"Spending on Google Ads but not getting enquiries? I offer campaign audit, optimization and coaching 1-on-1 for service businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.expertiva.hr\/en\/google-ads-audit-services\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Ads Audit &amp; Coaching - for Service Businesses\" \/>\n<meta property=\"og:description\" content=\"Spending on Google Ads but not getting enquiries? 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